Hill Street Shopping Centre, Wilson Street, MIDDLESBROUGH, TS1 1SU

the installation of 1 x 48 sheet gable mounted LED illuminated advertising display unit, measuring 6.4m in width x 3.4m in height and comprising a pressed metal frame and sealed LED screen

Authority: Middlesborough Development Corporation
Appeal type: advert · Advertisement Appeal
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Harrison F

Main issues, as the Inspector framed them

The effect of the proposed advertisement on public safety, with regard to the safe operation of the highway

What decided it

The proposed illuminated advertisement would draw drivers' attention away from the road at a signalised junction where concentration is required for safe navigation, thereby unacceptably compromising highway and pedestrian safety.

Plan policies cited: Policy DC1 of the Middlesbrough Local Development Framework Core Strategy (2008)

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