Land at CB Construction, North Ormesby Road, Visible from A66 flyover, Middlesbrough, TS4 2AG

conversion of existing 96-sheet advertising display to two digital 48-sheet advertising displays

Authority: Middlesbrough Council *
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Baxter C

Main issues, as the Inspector framed them

the effect of the proposed advertisement on public safety in relation to road users

What decided it

The proposed digital advertisement displays would create visual confusion and distract motorists on the heavily trafficked A66 in an area with recorded vehicle incidents, posing a threat to road user safety.

The absence of adverse effects on amenity would not outweigh the identified harm to public safety.

Plan policies cited: Policy DC1 of the Middlesbrough Local Development Framework Core Strategy 2008

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