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Dismissed25 November 20213274127

Land at St James Metro Station, Gallowgate and Strawberry Place., Newcastle Upon Tyne

Planning appeal 3274127 at Land at St James Metro Station, Gallowgate and Strawberry Place., Newcastle Upon Tyne (Newcastle Upon Tyne City Council) was dismissed on 25 November 2021 by Inspector Baxter C, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisements on the amenity of the area.

display of 7 no. internally illuminated display screens including 3 x illuminated 48 sheets, 2 x illuminated 32 sheets and 2 x illuminated 6 sheets as amended by plans and letter received 12 January 2021

Authority
Newcastle Upon Tyne City Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Baxter C

Main issues, as the Inspector framed them

  • The effect of the proposed advertisements on the amenity of the area

What decided it

The significant harm to the amenity of the surrounding area caused by the incongruous, prominent and dominating character of the proposed illuminated display screens outweighed any other considerations.

The absence of adverse effects on highway safety and living conditions of nearby properties did not outweigh the significant harm to the amenity of the area.

What the Inspector cited

Development plan policies
Policy CS15Policy UC12Policy DM20

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

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The decision letter

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.