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Dismissed26 November 20213274648

Island Site, Greyfriars Road, Ipswich, IP1 1UP

Planning appeal 3274648 at Island Site, Greyfriars Road, Ipswich, IP1 1UP (Ipswich Borough Council) was dismissed on 26 November 2021 by Inspector Thompson P, by written representations. The main issue, as the Inspector framed it: the effect of the proposed advertisement displays on public safety.

Installation of 2 x 48 sheet freestanding digital advertising display units, measuring 6.4m wide x 3.4m high, and mounted on a triangular support frame structure and central support column

Authority
Ipswich Borough Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Thompson P
Postcode
IP1 1UP

Main issues, as the Inspector framed them

  • the effect of the proposed advertisement displays on public safety
  • the effect of the proposed advertisement displays on the amenity of the surrounding area

What decided it

The detrimental effect on public safety from driver distraction and obscured visibility of traffic signals outweighed the absence of harm to amenity.

Although the proposed advertisements would not be harmful to the amenity of the surrounding area, this does not outweigh the detrimental effect to public safety.

What the Inspector cited

Development plan policies
DM5DM17CS4DM8
National Planning Policy Framework
Paragraph 136

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.