Midland Truck & Van, Neachells Lane, WOLVERHAMPTON, WV13 3RP

the removal of 4no existing illuminated 48-sheet advertisement displays and replacement with 2no illuminated 48-sheet digital advertisement displays

Authority: Wolverhampton City Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Longmuir J

Main issues, as the Inspector framed them

The effect of the proposal on the amenity of the opposite semi-detached dwellings: Ivydene and Meltona

What decided it

The south-facing advertisement display would cause unacceptable harm to the living conditions of the opposite dwellings through the disturbing effect of the changing digital display, which could not be adequately mitigated by conditions.

The economic importance of advertisement displays was outweighed by the harm to the living conditions of the dwellings in respect of the south-facing display, but the north-facing display was acceptable as it caused no such harm.

Framework references: 136

Plan policies cited: D4, D7, D8, D9, EP19, ENV3

Read the decision letter on the Inspectorate’s site

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