R/O 75 Whalley Road, Accrington, Lancashire, BB5 1AS

erection of a wall-mounted 48 sheet digital poster measuring 6m x3m for the display of static poster images (led lighting)

Authority: Hyndburn Borough Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Manchester S

Main issues, as the Inspector framed them

The effect of the proposed advertisement on visual amenity

What decided it

The proposed advertisement would harm visual amenity by virtue of its size, siting, design and modern character, being visually obtrusive and incongruous within the traditional and verdant surrounding townscape.

Plan policies cited: Policy Env6, Policy Env7, Policy DM27, Policy GN4, Policy ATC9, Policy ATC11

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