Planning appeal decision
118 Heysham Road, Morecambe, Lancaster, LA3 1DH
Planning appeal 3278286 at 118 Heysham Road, Morecambe, Lancaster, LA3 1DH (Lancaster City Council) was dismissed on 28 September 2021 by Inspector Taylor K, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on amenity.
upgrade of existing 48 sheet advert to support digital poster
- Authority
- Lancaster City Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Taylor K
- Postcode
- LA3 1DH
Main issues, as the Inspector framed them
- The effect of the proposed advertisement on amenity
What decided it
The proposed digital screen would introduce a large, permanent illumination that would be visually harmful to the amenity of the sensitive environment of the promenade and wider area, contrary to Policy DM21 and the Framework.
The limited economic benefits of the digital display did not outweigh the significant adverse effect on amenity.
What the Inspector cited
- Development plan policies
- Policy DM21
- National Planning Policy Framework
- Paragraph 136
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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