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Allowed30 May 20223291866

Advertising Hoarding North of Junction With Great Bridge Road, Oxford Street, Bilston, WV14 7DP

Planning appeal 3291866 at Advertising Hoarding North of Junction With Great Bridge Road, Oxford Street, Bilston, WV14 7DP (Wolverhampton City Council) was allowed on 30 May 2022 by Inspector Bennett T, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on public safety.

the upgrade of the existing advertisement display with digital advertisement display

Authority
Wolverhampton City Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Bennett T
Postcode
WV14 7DP

Main issues, as the Inspector framed them

  • The effect of the proposed advertisement on public safety

What decided it

The detailed highway safety analysis and site observations demonstrated that the digital advertisement would not present an increased risk to public safety compared to the existing static display, particularly given the clear sightlines at the junction and the low accident rate.

What the Inspector cited

Development plan policies
Policy ENV3 of the Black Country Core Strategy (2011)Policy AM15 of the Unitary Development Plan (2006)Policy EP19 of the Unitary Development Plan (2006)

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.