KFC, 467 BRIXTON ROAD, LONDON, LONDON, SW9 8HH

wall-mounted digital display screen (internal LED illumination) for the display of static poster advertisements measuring 14m x 5.6m

Authority: London Borough of Lambeth
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Searson C

Main issues, as the Inspector framed them

The effect of the proposed advertisement upon the amenity of the area, including in respect of heritage assets
The public safety of the area in respect of highways

What decided it

The proposed digital advertisement would cause unacceptable harm to both the character and appearance of the Conservation Area and the locally listed building, and would pose a significant distraction to highway users at a complex and busy junction with a history of collisions.

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