98 High Street, Newmarket, CB8 8JX

two non-illuminated fascia signs; one non illuminated projecting sign; bespoke vinyl signs to windows

Authority: West Suffolk
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Boughton A

Main issues, as the Inspector framed them

The effect of the development upon the visual amenity of the area including the effect upon the character and appearance of the Newmarket Conservation Area

What decided it

The inappropriate use of multiple colours and dominant lettering and logo in the proposed advertisement would cause visual harm to the amenity of the street scene and the character and appearance of the Newmarket Conservation Area.

Framework references: 136

Plan policies cited: DM17, DM2, DM38

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