Land adjacent Hotel 52, A167, Thinford, Spennymoor, County Durham, DH6 5JQ

the erection and display of two freestanding 48-sheet sized digital LED advertising units, each mounted on a central pole facing opposite directions in a ‘V’ formation

Authority: Durham County Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Harrison F

Main issues, as the Inspector framed them

The effect of the proposed advertisement on public safety

What decided it

The proposal would have a harmful effect on public safety due to the prominent, highly visible and changing nature of the illuminated digital advertisement at a sensitive location near a roundabout and pedestrian crossings where driver concentration is critical.

Framework references: 12

Plan policies cited: Policy 21, Policy 29

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