®Planning appeal decision
Lidl Foodstore, Pinbrook Court, Venny Bridge, Exeter, Devon, EX4 8JQ
installation of 1 no. 6m flagpole style sign, 2 no. store fascia signs (canopy mounted), 2 no. large wall mounted billboards, 2 no. small wall mounted billboards, 1 no. trolley bay sign and 1 no. freestanding poster display unit
- Authority
- Exeter City Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Nicholls H
Main issues, as the Inspector framed them
- The effect of the proposed flagpole style advertisement on amenity, having regard to the character and appearance of the street scene and surrounding area
What decided it
The flagpole advertisement would unnecessarily replicate existing prominent advertisements on the building and add visual clutter to the streetscene due to the building's close relationship with Pinhoe Road, contrary to local plan policies requiring advertisements not to result in uncharacteristic and unnecessarily excessive intrusive additions.
Plan policies cited: Objective 9, Policy CP17, Policies DG1, Policies DG8
The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.