Planning appeal decision
338 Soho Road, Birmingham, B21 9QL
Planning appeal 3316666 at 338 Soho Road, Birmingham, B21 9QL (Birmingham City Council) was allowed on 25 September 2023 by Inspector Gee R, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advert on the amenity of the area, including the living conditions of the occupiers of nearby flats and offices.
single illuminated 48-sheet digital poster display
- Authority
- Birmingham City Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Gee R
- Postcode
- B21 9QL
Main issues, as the Inspector framed them
- The effect of the proposed advert on the amenity of the area, including the living conditions of the occupiers of nearby flats and offices
What decided it
The proposal would not have a harmful effect on amenity or public safety, particularly when considered as a replacement advertisement in a busy commercial area with appropriate conditions controlling illumination and operating hours.
What the Inspector cited
- Development plan policies
- Policy PG3 of the Birmingham Development PlanPolicy DM7 of the Development Management in Birmingham DPDDesign Principle 3 of the Birmingham Design Guide 2022
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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