Land adjacent To Matalan , North Valley Road, Colne, BB8 9DR

the installation of a single digital billboard

Authority: Pendle Borough Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Veevers A

Main issues, as the Inspector framed them

The effect of the proposed advertisement on amenity
The effect of the proposed advertisement on public safety

What decided it

The proposal would cause unacceptable harm to both visual amenity and highway safety due to its prominent siting adjacent to a busy junction where drivers require high levels of concentration.

Framework references: 111, 134, 136

Plan policies cited: Policy ENV2

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