Harrowgate Sports and Social Club, Salters Lane North, DARLINGTON, DL1 3DT

the erection and display of a freestanding 48-sheet advertisement

Authority: Darlington Borough Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Clark L

Main issues, as the Inspector framed them

The effect of the proposed advertisement on the visual amenity of the area with particular regards to its scale, illumination and location

What decided it

The proposed advertisement would be harmful to visual amenity due to its scale, prominence, and illumination in a predominantly residential area characterised by openness and freedom from commercial clutter.

Plan policies cited: Policy DC1, Policy DC4

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