Planning appeal decision
Longford Road (Adjacent to New Bridge Inn), Coventry, CV6 6EP
Planning appeal 3327613 at Longford Road (Adjacent to New Bridge Inn), Coventry, CV6 6EP (Coventry City Council) was dismissed on 7 November 2023 by Inspector Bell-Williamson J, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on the amenity of the area and whether it would preserve or enhance the character or appearance of the Coventry Canal Conservation Area.
replacement of 3no existing 48-sheet poster board with 1no digital advertising screen (D-Poster)
- Authority
- Coventry City Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Not Applicable
- Inspector
- Bell-Williamson J
- Postcode
- CV6 6EP
Main issues, as the Inspector framed them
- The effect of the proposed advertisement on the amenity of the area and whether it would preserve or enhance the character or appearance of the Coventry Canal Conservation Area
What decided it
The proposed advertisement would obscure the green backdrop and add an urbanising feature that would harmfully affect the character and appearance of the Coventry Canal Conservation Area, contrary to the statutory requirement to preserve or enhance conservation areas.
What the Inspector cited
- Development plan policies
- Policy HE2
- National Planning Policy Framework
- Paragraph 199Paragraph 202
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
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What an account adds to this decision


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The authority’s record since 2016 · every decision in 2023
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- Dismissed26 March 20266001798Footpath Opposite 15 Little Park Street, Coventry, CV1 2JZ
- Dismissed26 March 20263375969Footpath Opposite 15 Little Park Street, Coventry, CV1 2JZ
- Allowed26 February 20266001678Footpath Outside Unit 5, Belgrade Plaza, Upper Well Street, Coventry, CV1 4BF
- Allowed26 February 20263375775Footpath Outside Unit 5, Belgrade Plaza, Upper Well Street, Coventry
The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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