Advertise Hoarding Near Richmod Road, Soho Hill, Birmingham, B19 1AD

removal of existing advertisement, followed by the installation of an internally illuminated digital display of similar dimensions

Authority: Birmingham City Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Coombes A

Main issues, as the Inspector framed them

The effect of the proposed scheme on amenity

What decided it

The proposed digital advertisement would be a direct replacement of the same size and position in an urban commercial area already characterised by multiple illuminated advertisements, and with appropriate conditions would not harm amenity or the setting of the adjacent conservation area.

Plan policies cited: Policy DM7 of the Development Management in Birmingham Development Plan Document (2021), City Note SS-6 of the Birmingham Design Guide (BDG) Streets and Spaces City Manual, 2022, Policy PG3 of the Birmingham Plan 2031 (2017), Policy TP 12 of the Birmingham Plan 2031 (2017), Design principles 2 and 3 of the BDG Principles Document, 2022

Read the decision letter on the Inspectorate’s site

The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

What an account adds

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Heritage. Listed buildings by grade and distance, conservation areas, scheduled monuments, registered parks and gardens, heritage at risk.
Landscape and environment. Green belt, national parks and national landscapes, SSSIs, ancient woodland, SPA, SAC and Ramsar sites, nutrient catchments.
Flooding. Flood zones 2 and 3, surface water, and both again with climate change.
Transport. The 800 metre station catchment and service frequency, bus stops with their weekday frequency, the cycle network, and the Framework’s transport tests measured for the site.

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