Navigation Street, WOLVERHAMPTON, WV1 3RE

the erection of new digital poster display

Authority: Wolverhampton City Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: McGurk N

Main issues, as the Inspector framed them

The effect of the proposed advertisement on visual amenity

What decided it

The proposed advertisement's imposing height, prominent location, large size and LED screen would appear as an intrusive, incongruous feature alien to the character of the area, thereby causing undue detriment to visual amenity.

Plan policies cited: Wolverhampton Unitary Development Plan (2006) Policy D4, Wolverhampton Unitary Development Plan (2006) Policy D6

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