Land On The Western Side Of Watery Lane, Bordesley, Birmingham, B9 4HE

the erection of a freestanding digital 48 sheet advertisement

Authority: Birmingham City Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Indermaur S

Main issues, as the Inspector framed them

The effect of the proposed advertisement on the visual amenity of the area, including the setting of a locally listed building

What decided it

The proposed advertisement would result in unmitigated harm to the visual amenity of the area and the historic setting and significance of the non-designated heritage asset (Myona Building), particularly in the context of the extant planning permission for major residential redevelopment on the adjacent site.

Plan policies cited: Policy DM7 of the Birmingham Development Plan Document (2021), Policy TP12 of the Birmingham Development Plan (2017), City Note SS-4 of the Birmingham Design Guide (2022), City Note SS-6 of the Birmingham Design Guide (2022)

Read the decision letter on the Inspectorate’s site

The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

What an account adds

Draw a red line around your site and the appraisal follows.

Heritage. Listed buildings by grade and distance, conservation areas, scheduled monuments, registered parks and gardens, heritage at risk.
Landscape and environment. Green belt, national parks and national landscapes, SSSIs, ancient woodland, SPA, SAC and Ramsar sites, nutrient catchments.
Flooding. Flood zones 2 and 3, surface water, and both again with climate change.
Transport. The 800 metre station catchment and service frequency, bus stops with their weekday frequency, the cycle network, and the Framework’s transport tests measured for the site.

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