179 BATTERSEA PARK RD, LONDON, SW8 4LR

a t emporary decorative scaffold shroud wrap comprising a 1:1 printed coloured image of the building facade with an inset advertisement area measuring 10 metres x 3 metres for a period of 12 months

Authority: London Borough of Wandsworth
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Cryan M

Main issues, as the Inspector framed them

The effect of the proposal on the amenity of the area
The effect of the proposal on public safety

What decided it

The proposed advertisement would cause unacceptable harm to amenity through its intrusive and commercialising effect on heritage assets and conservation areas, and would harm public safety by distracting drivers at a busy junction.

Plan policies cited: Policy LP1, Policy LP2, Policy LP3, Policy LP9

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The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

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What an account adds

Draw a red line around your site and the appraisal follows.
- Heritage. Listed buildings by grade and distance, conservation areas, scheduled monuments, registered parks and gardens, heritage at risk.
- Landscape and environment. Green belt, national parks and national landscapes, SSSIs, ancient woodland, SPA, SAC and Ramsar sites, nutrient catchments.
- Flooding. Flood zones 2 and 3, surface water, and both again with climate change.
- Transport. The 800 metre station catchment and service frequency, bus stops with their weekday frequency, the cycle network, and the Framework’s transport tests measured for the site.
Then the development plan position, the housing land supply as an Inspector last accepted it, and every appeal decided around the site with its letter.
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