178 Loughborough Road, Ruddington, NOTTINGHAM, NG11 6LF

1no. externally illuminated V post sign

Authority: Rushcliffe Borough Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Cleary D

Main issues, as the Inspector framed them

the effect of the advertisement on the amenity of the area

What decided it

The advertisement would unacceptably erode the sylvan character of Loughborough Road and the Ruddington Conservation Area through its prominent positioning, hard commercial appearance, and illumination, thereby harming visual amenity contrary to development plan policies.

Plan policies cited: Policy 10, Policy 11, Policy 1, Policy 28

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Draw a red line around your site and the appraisal follows.
- Heritage. Listed buildings by grade and distance, conservation areas, scheduled monuments, registered parks and gardens, heritage at risk.
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- Flooding. Flood zones 2 and 3, surface water, and both again with climate change.
- Transport. The 800 metre station catchment and service frequency, bus stops with their weekday frequency, the cycle network, and the Framework’s transport tests measured for the site.
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