Planning appeal decision
Pavement Opposite 152 West End Lane, (Corner of Iverson Road), London, NW6 2LJ
Planning appeal 3354421 at Pavement Opposite 152 West End Lane, (Corner of Iverson Road), London, NW6 2LJ (London Borough of Camden) was dismissed on 6 March 2025 by Inspector Butcher C, by written representations. The main issue, as the Inspector framed it: The effects of the proposal on the character and appearance of the area.
the installation of “Pulse Smart Hub” with integrated digital screens
- Authority
- London Borough of Camden
- Appeal type
- minor · Planning Appeal
- Procedure
- Written Representations
- Development
- utilities-energy · Other minor developments
- Inspector
- Butcher C
- Postcode
- NW6 2LJ
Main issues, as the Inspector framed them
- The effects of the proposal on the character and appearance of the area
- Whether the proposal would increase opportunities for crime and anti-social behaviour
- The effects of the proposal on highway safety, including pedestrian movement
What decided it
The proposal's harmful effects on character and appearance, combined with risks to highway safety, pedestrian movement and public safety, outweigh the limited public benefits offered.
What the Inspector cited
- Development plan policies
- Policy D1Policy D4Policy A1Policy C5Policy C6Policy G1Policy T1Policy 2Policy 9
- National Planning Policy Framework
- Paragraph 10
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
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With an account
What an account adds to this decision


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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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