Planning appeal decision
93 - 105 Saint James Boulevard, Newcastle Upon Tyne, NE1 4BW
Planning appeal 3359885 at 93 - 105 Saint James Boulevard, Newcastle Upon Tyne, NE1 4BW (Newcastle Upon Tyne City Council) was dismissed on 26 August 2025 by Inspector Armstrong N, by written representations. The main issue, as the Inspector framed it: the effect of the proposed advertisements on the amenity of the area.
erection of 2no. new digital poster displays
- Authority
- Newcastle Upon Tyne City Council
- Appeal type
- advert · Advertisement Appeal
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Armstrong N
- Postcode
- NE1 4BW
Main issues, as the Inspector framed them
- the effect of the proposed advertisements on the amenity of the area
- the effect of the proposed advertisements on public safety
What decided it
The siting of large illuminated digital advertisements in a prominent gateway location at a complex, busy junction would cause both visual harm to amenity and unacceptable distraction to road users, increasing accident risk.
What the Inspector cited
- Development plan policies
- CS15UC11UC12DM20CS13DM14
- National Planning Policy Framework
- Paragraph 141
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


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The authority’s record since 2016 · every decision in 2025
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- Allowed17 August 20266003400Blackett Street, Outside No.42, Newcastle Upon Tyne, NE1 7AN
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- Dismissed13 August 20266006747Pavement Outside Neville Street, Newcastle Upon Tyne, NE1 5DF
The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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