Planning appeal decision
3 Pavilion Parade, Brighton, BN2 1RA
Planning appeal 3364386 at 3 Pavilion Parade, Brighton, BN2 1RA (Brighton and Hove City Council) was dismissed on 15 September 2025 by Inspector Bayliss G, by written representations. The main issue, as the Inspector framed it: The effect of the proposal on the visual amenity of the area with particular regard to designated heritage assets.
a new single illuminated 48-sheet digital advertisement display
- Authority
- Brighton and Hove City Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Bayliss G
- Postcode
- BN2 1RA
Main issues, as the Inspector framed them
- The effect of the proposal on the visual amenity of the area with particular regard to designated heritage assets
- The effect of the proposal on public safety
What decided it
The proposal would cause significant harm to heritage assets and the conservation area through its dominant and garish appearance, and would create an unacceptable public safety risk by potentially obscuring traffic signals at a busy junction.
What the Inspector cited
- Development plan policies
- CP12CP15DM20DM24DM26DM40DM33
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


More decisions in Brighton and Hove City Council
The authority’s record since 2016 · every decision in 2025
- Dismissed22 June 20266004403Pavement O/s 100 Goldstone Villas, Hove, BN3 3RU
- Dismissed11 December 20253374643Griller, 46-48 Kings Road, Brighton, BN1 1NA
- Dismissed12 November 20253372473Side Wall, Advertising Right Adjacent, 56 Preston Street, Brighton, BN1 2HE
- Dismissed12 August 2025336651050 Kings Road, Brighton, BN1 1NA
- Dismissed1 August 2025335977586 87 Preston Street, Brighton, BN1 2HG
The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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