Land and buildings on the west side of Kingsway, Cheadle, SK8 3GY

erection of two free standing DM6 digital displays

Authority: Stockport Metropolitan Borough Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Reed J

Main issues, as the Inspector framed them

The effect of Sign B on public safety

What decided it

The location, size, type and illumination of the digital display would create an unacceptable distraction at a point where drivers require heightened concentration to merge safely onto moving traffic.

Plan policies cited: Policy T-3 of the Stockport Core Strategy

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