®Planning appeal decision
Harpenden Building Society, 52-54 High Street, Harpenden, AL5 2SP
Advertising: It is proposed that the unit 52-54 High Street, Harpenden which is currently empty will be taken over by Harpenden Building Society. The unit will be fitted out to a specified design. As part of this work on site the two main shopfronts will be revised. The window frames will be repainted in line with the brand colours and new signage installed to the external fascias. The existing entrance into the building will be retained
- Authority
- St Albans City Council
- Appeal type
- advert · Advertisement
- Procedure
- Written
- Development
- advertisement
- Postcode
- AL5 2SP
Main issues, as the Inspector framed them
- the effect of the advertisement upon the amenity of the area, including to the character and appearance of the Harpenden Conservation Area
What decided it
The internally illuminated projecting sign with its thick, bulky profile would appear harsh, modern and strident in its local context, at significant odds with the prevailing forms of sympathetic illumination and modest-scale signage characteristic of the Harpenden Conservation Area, and this harm cannot be adequately mitigated by conditions.
Plan policies cited: Policy 78, Policy 85, Policy 90
The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.