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Dismissed29 June 20266010374

Adjacent To Clapham Common Underground Station, The Pavement (& Clapham Common South Side), London, SW4 7AJ

Planning appeal 6010374 at Adjacent To Clapham Common Underground Station, The Pavement (& Clapham Common South Side), London, SW4 7AJ (London Borough of Lambeth) was dismissed on 29 June 2026 by Inspector Victor Callister, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on the character and appearance of the local area, with reference to Clapham Conservation Area and the setting of Grade II* listed structures and buildings.

a single sided non illuminated advertisement display

Authority
London Borough of Lambeth
Appeal type
advert · Commercial advertisement
Procedure
Written
Development
advertisement
Inspector
Victor Callister
Postcode
SW4 7AJ

Main issues, as the Inspector framed them

  • The effect of the proposed advertisement on the character and appearance of the local area, with reference to Clapham Conservation Area and the setting of Grade II* listed structures and buildings

What decided it

The substantial harm to the character and appearance of the conservation area and the significant harm to the setting of Grade II* listed buildings caused by the scale, undue prominence and obtrusive visual effect of the proposed advertisement outweighs any economic and social benefits.

What the Inspector cited

Development plan policies
Policy Q2Policy Q5Policy Q17Policy Q20Policy Q22Policy PN5
National Planning Policy Framework
Paragraph 212Paragraph 56Paragraph 57

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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More decisions in London Borough of Lambeth

The authority’s record since 2016 · every decision in 2026

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.