139 Bolton Brow, SOWERBY BRIDGE, HX6 2BD

upgrade of existing 48 sheet advert to support digital poster

Authority: Calderdale Metropolitan Borough Council
Appeal type: advert · Advertisement Appeal
Procedure: Written Representations
Development: advertisement · Minor retail and services
Inspector: Stephens K

Main issues, as the Inspector framed them

The effect of the proposed digital advertisement on amenity, including on nearby residents
The effect of the proposed digital advertisement on public safety

What decided it

The proposed digital advertisement would cause significant harm to both visual amenity and public safety through driver distraction at a critical junction, contrary to the regulatory framework which permits advertisements only in the interests of amenity and public safety.

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