land adjacent railway , Barrack Road , Christchurch , Dorset , BH23 2BN

one '48 sheet ' advertising billboard

Authority: Bournemouth, Christchurch and Poole
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: O'Brien L

Main issues, as the Inspector framed them

The effect of the advertisement on visual amenity

What decided it

The proposal would cause harm to visual amenity by eroding the sense of openness and verdant character of the area, appearing as an incongruous and visually jarring feature incompatible with its surroundings.

Plan policies cited: Policy HE2

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