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Planning appeal decision

Dismissed26 November 20213282341

171-173 Old Street, ASHTON-UNDER-LYNE, OL6 7SQ

replacement of existing illuminated 48-sheet poster advertisement display with illuminated 48-sheet D-Poster advertisement display

Authority
Tameside Metropolitan Borough Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Wilson L

Main issues, as the Inspector framed them

  • The effect of the proposed advertisement on public safety
  • The effect of the proposed advertisement on the amenity of the surrounding area, including the Ashton Town Centre Conservation Area

What decided it

The unacceptable impact on public safety from the digital advertisement's distracting effect at a critical junction with pedestrian crossing outweighed the absence of visual harm to amenity and heritage assets.

The benefits of the scheme, including the vertical meadow green wall, did not outweigh the significant harm to public safety.

Framework references: 111, 136, 16

Plan policies cited: Policy C4, Policy C1

The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every other appeal around it, with the full reasoning summary, the letter held on file, and the case law it applies.