Land to the east of Cemetery Road , Bradford , BD8 9RZ

Upgrade of existing 48 sheet advert to support digital poster

Authority: City of Bradford Metropolitan District Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Cryan M

Main issues, as the Inspector framed them

The effect of the advertisement on the visual amenity of the area

What decided it

The existing use of the site for advertisement display since 2008, combined with the fact that the digital display would have no special effects or animation and would not be visible from nearby dwellings, meant the proposal would not have a materially harmful impact on visual amenity.

Framework references: 136

Plan policies cited: Policy DS1, Policy DS3

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