Dhillon Of London, The Coach House Bullsbridge Industrial Estate, Hayes Road, SOUTHALL, UB2 5NB

Authority: London Borough of Hounslow
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Wilson S

Main issues, as the Inspector framed them

The effect of the proposed advertisement on public safety, with particular regard to highway safety

What decided it

The west-facing advertisement would result in unacceptable harm to highway safety by creating distraction at a critical junction where drivers already face multiple cognitive demands, risking conflict between road users and pedestrians.

Plan policies cited: Policy D8 of the London Plan (2021), Policy CC5 of the London Borough of Hounslow Local Plan Volume 1, Policy EC2 of the London Borough of Hounslow Local Plan Volume 1

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