Planning appeal decision
34-36, High Street, Billericay, CM12 9BQ
Planning appeal 3298240 at 34-36, High Street, Billericay, CM12 9BQ (Basildon District Council) was dismissed on 28 July 2022 by Inspector Shrimplin R, by written representations. The main issue, as the Inspector framed it: The visual impact of the proposed advertisements in relation to amenity and public safety.
described in the application form as follows: ”new signage and associated lighting proposed to redundant Argos site
- Authority
- Basildon District Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Shrimplin R
- Postcode
- CM12 9BQ
Main issues, as the Inspector framed them
- The visual impact of the proposed advertisements in relation to amenity and public safety
What decided it
The proposed signage would harm the appearance of the shopfront and undermine the visual qualities of the Conservation Area by departing from the established design practice for signage placement on the elevation.
What the Inspector cited
- Development plan policies
- BAS BE17BAS BE18
- National Planning Policy Framework
- Paragraph 136
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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