Pavement o/s Corner of Dudden Hill Lane and High Road, London, NW10 2EN

installation of 1no. new BT Street Hub, incorporating 2no. digital 75" LCD advert screens

Authority: London Borough of Brent
Appeal type: advert · Advertisement Appeal
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Thandi B

Main issues, as the Inspector framed them

The effect of the proposal upon the character and appearance of the area
The effect of the proposed development upon the pedestrian environment

What decided it

The slender proportions and modern appearance of the Street Hub, combined with adequate remaining pavement width and the commercial character of the area, meant the development would not adversely affect character, appearance or pedestrian safety.

Plan policies cited: Policy DMP1, Supplementary Planning Document 1 – Brent Design Guide, Supplementary Planning Guidance 8 – Advertisements (Other Than Shops)

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