Land at Mayo Avenue, BRADFORD, BD5 8HR

a 1 x 48 sheet with bespoke panelling, freestanding digital advertising display unit

Authority: City of Bradford Metropolitan District Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Hughes L

Main issues, as the Inspector framed them

The effect of the proposed advertisement on the visual amenity of the area

What decided it

The insertion of a large digital display unit would be an incongruous commercial feature that would erode the residential character of this side of the highway and unacceptably link the site with the commercial character of the retail park, causing unmitigable harm to visual amenity.

Plan policies cited: DS1, DS3

Read the decision letter on the Inspectorate’s site

The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

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Draw a red line around your site and the appraisal follows.
- Heritage. Listed buildings by grade and distance, conservation areas, scheduled monuments, registered parks and gardens, heritage at risk.
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