10 Horbury Road, Wakefield, WF2 9RW

upgrade of existing 48 sheet advert to support digital poster

Authority: Wakefield Metropolitan District Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Morgan R

Main issues, as the Inspector framed them

The effect of the proposed advertisement on the visual amenity of the area

What decided it

The bright, changing images of the digital display would appear overly prominent and out of place in the context of the historic buildings and traditional urban character, particularly in low light conditions, causing unacceptable harm to visual amenity.

Plan policies cited: Policy D16, Policy D9, Policy D19

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