Land At Little Horton Lane, Bradford , BD5 9AW

the removal of two existing paper and paste billboards and replacement with one digital billboard

Authority: City of Bradford Metropolitan District Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Robbie G

Main issues, as the Inspector framed them

The effect of the proposal upon amenity

What decided it

The stark, sharp and constantly refreshing appearance of a digital display would harm visual amenity in a predominantly residential setting and conflict with policies DS1 and DS3 and NPPF paragraph 136.

Framework references: 136

Plan policies cited: Policy DS1, Policy DS3

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