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Dismissed10 October 20233316686

Prior to Roundabout, Brandon Road/A1065, Swaffham, Norfolk, PE37 7SQ

Planning appeal 3316686 at Prior to Roundabout, Brandon Road/A1065, Swaffham, Norfolk, PE37 7SQ (Breckland Council) was dismissed on 10 October 2023 by Inspector Webb M, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on the amenity of the area.

1 x static non-illuminated advertisement

Authority
Breckland Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Webb M
Postcode
PE37 7SQ

Main issues, as the Inspector framed them

  • The effect of the proposed advertisement on the amenity of the area

What decided it

The proposed advertisement would unacceptably harm the visual amenity of the semi-rural area and conflict with development plan policies protecting local character, with no material considerations justifying consent.

What the Inspector cited

Development plan policies
Policy EC 08 of the Breckland Local Plan (2019)Policy HBE5 of the Swaffham Neighbourhood Plan 2016-2036 (2019)Policy COM 01 of the Breckland Local Plan

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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More decisions in Breckland Council

The authority’s record since 2016 · every decision in 2023

  1. Dismissed23 June 20253361648
    52 Earl's Street, Thetford, Norfolk, IP24 2AD
  2. Dismissed9 April 20253356289
    Gladwin House, South Green, Dereham, NR19 1GH
  3. Dismissed11 October 20233316701
    A1065 Castle Acre Road (Prior to Waitrose), Swaffham, Norfolk, PE37 7JA
  4. Dismissed21 August 20233316734
    A134 Prior to Roundabout at A11, Thetford, Norfolk, IP24 1BH
  5. Dismissed21 August 20233316730
    Prior to Roundabout, A1066 Hurth Way/A1075, Thetford, Norfolk, IP24 2JE

The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.