Planning appeal decision
Gladwin House, South Green, Dereham, NR19 1GH
Planning appeal 3356289 at Gladwin House, South Green, Dereham, NR19 1GH (Breckland Council) was dismissed on 9 April 2025 by Inspector Cleary D, by written representations. The main issue, as the Inspector framed it: The effect of the advertisement on the amenity of the area.
a new single illuminated 48-sheet digital advertisement display
- Authority
- Breckland Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Cleary D
- Postcode
- NR19 1GH
Main issues, as the Inspector framed them
- The effect of the advertisement on the amenity of the area
What decided it
The scale, siting and illuminated nature of the proposed advertisement would cause unacceptable harm to visual amenity in a predominantly residential context and would fail to accord with local plan policies requiring sensitive design appropriate to the area's characteristics.
What the Inspector cited
- Development plan policies
- Policy EC08Policy COM01Policy GEN02
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


More decisions in Breckland Council
The authority’s record since 2016 · every decision in 2025
- Dismissed23 June 2025336164852 Earl's Street, Thetford, Norfolk, IP24 2AD
- Dismissed11 October 20233316701A1065 Castle Acre Road (Prior to Waitrose), Swaffham, Norfolk, PE37 7JA
- Dismissed10 October 20233316686Prior to Roundabout, Brandon Road/A1065, Swaffham, Norfolk, PE37 7SQ
- Dismissed21 August 20233316734A134 Prior to Roundabout at A11, Thetford, Norfolk, IP24 1BH
- Dismissed21 August 20233316730Prior to Roundabout, A1066 Hurth Way/A1075, Thetford, Norfolk, IP24 2JE
The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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