Planning appeal decision
188 Promenade, Blackpool, FY1 1RJ
Planning appeal 3319041 at 188 Promenade, Blackpool, FY1 1RJ (Blackpool Borough Council) was dismissed on 15 November 2023 by Inspector Wharton T, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on amenity, having regard to the settings of the Grade I listed Blackpool Tower, and the adjacent Town Centre Conservation Area.
Installation of a single digital billboard (6m width x 3m height LED screen on gable wall)
- Authority
- Blackpool Borough Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Wharton T
- Postcode
- FY1 1RJ
Main issues, as the Inspector framed them
- The effect of the proposed advertisement on amenity, having regard to the settings of the Grade I listed Blackpool Tower, and the adjacent Town Centre Conservation Area
What decided it
The proposed digital LED screen would significantly conflict visually with the intended dominance of the Grade I listed Blackpool Tower and would be seriously detrimental to residential amenity, with no public benefits to justify the harm.
What the Inspector cited
- Development plan policies
- CS7CS8DM19DM24DM26DM27DM28
- National Planning Policy Framework
- Paragraph 12
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


More decisions in Blackpool Council
The authority’s record since 2016 · every decision in 2023
- Dismissed29 May 20253361264Esso Windmill Service Station, Preston New Road, Marton, Blackpool, FY4 4XQ
- Dismissed18 February 2025335296866-74 Laser Quest Blackpool Ltd, Promenade, Blackpool, FY1 1HB
- Dismissed4 September 2024334644722-36 Church Street Blackpool, Blackpool, FY1 1EW
- Allowed19 June 20243334934Hounds Hill Centre, Coronation Street, Blackpool, FY1 4PA
- Allowed17 August 20233316582St Michael's Vicarage, Calvert Place Grange Park, Blackpool, Lancashire, FY3 7RU
The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
®