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Planning appeal decision

Allowed17 October 20233321264

Empire Banqueting & Hall High Street, Aldershot, GU11 1DJ

Planning appeal 3321264 at Empire Banqueting & Hall High Street, Aldershot, GU11 1DJ (Rushmoor Borough Council) was allowed on 17 October 2023 by Inspector Lawrence R, by written representations. The main issue, as the Inspector framed it: The effect of the advertisement on amenity, including with regard to its effect on the character and appearance of the nearby Aldershot West Conservation Area.

New single illuminated 48-sheet digital advertisement display

Authority
Rushmoor Borough Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Lawrence R
Postcode
GU11 1DJ

Main issues, as the Inspector framed them

  • The effect of the advertisement on amenity, including with regard to its effect on the character and appearance of the nearby Aldershot West Conservation Area

What decided it

The proposal was acceptable in terms of its effect upon amenity, including the character and appearance of the nearby Aldershot West Conservation Area, as the display was proportionate to the host building, would not obscure key features, and the low illumination levels would blend with the commercial character of the area.

What the Inspector cited

Development plan policies
Policy SP1Policy DE1Policy DE9Policy HE1Policy HE3

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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More decisions in Rushmoor

The authority’s record since 2016 · every decision in 2023

  1. Allowed12 February 20263376656
    14 Victoria Road , Farnborough , Hampshire, GU14 7NY
  2. Dismissed16 October 20253369587
    4-8 Farnborough Road, Farnborough, GU14 6AY
  3. Dismissed7 December 20233327231
    41 Station Road, Aldershot, GU11 1BA
  4. Dismissed13 July 20266006964
    Car Park at Carmarthen Close, Carmarthen Close, Farnborough, GU14 8TF
  5. Dismissed26 March 20266001882
    70 Guildford Road East, Farnborough, Hampshire, GU14 6PX

The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.