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Planning appeal decision

Allowed30 January 20243328410

175 Effingham Street, Rotherham, S65 1BL

Planning appeal 3328410 at 175 Effingham Street, Rotherham, S65 1BL (Rotherham Metropolitan Borough Council) was allowed on 30 January 2024 by Inspector Pipe C, by written representations. The main issue, as the Inspector framed it: The effect of the advertisement on public safety.

display of an illuminated digital advertising hoarding

Authority
Rotherham Metropolitan Borough Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Pipe C
Postcode
S65 1BL

Main issues, as the Inspector framed them

  • The effect of the advertisement on public safety

What decided it

The proposed illuminated digital advertisement would not harm public safety as drivers would approach the roundabout with caution and the static changing images would not constitute a material distraction compared to existing illuminated signage in the urban environment.

What the Inspector cited

Development plan policies
Policy SP60

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.