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Dismissed24 July 20243331001

2-8 Marine Parade, Southend-on-Sea, SS1 2EJ

Planning appeal 3331001 at 2-8 Marine Parade, Southend-on-Sea, SS1 2EJ (Southend-on-Sea City Council) was dismissed on 24 July 2024 by Inspector James A, by written representations. The main issue, as the Inspector framed it: The effect of the advertisement on amenity, including whether the advertisement preserves Grade II listed buildings (1-3 Marine Parade, 4 Marine Parade and Pleasure Pier) and any features of special architectural or historic interest that they possess.

Illuminated canopy signage for existing arcade (retrospective) and installation of internally illuminated projecting signs to front (retrospective)

Authority
Southend-on-Sea City Council
Appeal type
advert · Advertisement Appeal
Procedure
Written Representations
Development
advertisement · Minor retail and services
Inspector
James A
Postcode
SS1 2EJ

Main issues, as the Inspector framed them

  • The effect of the advertisement on amenity, including whether the advertisement preserves Grade II listed buildings (1-3 Marine Parade, 4 Marine Parade and Pleasure Pier) and any features of special architectural or historic interest that they possess
  • Whether the advertisement preserves or enhances the character or appearance of the Clifftown Conservation Area
  • The effect of the advertisement on a non-designated heritage asset, known as The Palace Hotel

What decided it

The advertisement's significant size, bright garish colours, modern materials, use of illumination, and obscuring of distinctive architectural features caused less than substantial but considerable harm to the listed buildings and conservation area, which was not outweighed by the limited public benefits of attracting customers to the business.

What the Inspector cited

Development plan policies
Policy KP2Policy CP4Policy DM1Policy DM5Policy CS1Policy DS2Policy DS3
National Planning Policy Framework
Paragraph 203Paragraph 205Paragraph 206Paragraph 208

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

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The decision letter

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.