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Dismissed30 January 20243332802

Site No 1995 Side of 113, Northgate Street, Gloucester, GL1 2AA

Planning appeal 3332802 at Site No 1995 Side of 113, Northgate Street, Gloucester, GL1 2AA (Gloucester City Council) was dismissed on 30 January 2024 by Inspector Whalley J, by written representations. The main issue, as the Inspector framed it: Would the proposed digital sign be an apt feature or unduly prominent and inharmonious, having due regard to the need to preserve or enhance the appearance of the London Road Conservation Area?.

Conversion of poster advertisement display to D- poster

Authority
Gloucester City Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Whalley J
Postcode
GL1 2AA

Main issues, as the Inspector framed them

  • Would the proposed digital sign be an apt feature or unduly prominent and inharmonious, having due regard to the need to preserve or enhance the appearance of the London Road Conservation Area?

What decided it

The proposed digital illuminated advertisement with constantly changing displays would not preserve or enhance the character or appearance of the London Road Conservation Area and would be unduly prominent and inharmonious in this sensitive location.

What the Inspector cited

National Planning Policy Framework
Paragraph 136

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.