Barnfield Retail Park, Barnfield Drive, Chichester, PO19 7AG

the erection of 1 no. digital advertisement display

Authority: Chichester District Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Hughes L

Main issues, as the Inspector framed them

The effect of the proposed advertisement on the visual amenity of the area

What decided it

The proposed digital advertisement display would be unduly prominent and incongruous within the streetscene, drawing undue attention and harming the visual amenity of the area through its size, illumination, and changing images, contrary to NPPF paragraph 135.

Framework references: 135, 141

Plan policies cited: Policy 1, Policy 2

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