Land At Pheasant Street, Worcester, Worcestershire, WR1 2DD

the conversion of a billboard advertising display to a D- poster advertising display

Authority: Worcester City Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: McAndrew R

Main issues, as the Inspector framed them

The effect of the advertisement on amenity

What decided it

The proposed illuminated advertisement with changing images would be significantly more intrusive and visually harmful than the existing static hoarding, creating an unacceptably dominant and incongruous feature that would harm the character and appearance of the area.

Plan policies cited: Policy SWDP 21

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