Planning appeal decision
Hand Car Wash, 261 London Road, Reading, RG1 3NY
Planning appeal 3341590 at Hand Car Wash, 261 London Road, Reading, RG1 3NY (Reading Borough Council) was dismissed on 1 November 2024 by Inspector Astley-Serougi B, by written representations. The main issue, as the Inspector framed it: The effect of the proposal on public safety.
new pair of illuminated 48-sheet digital advertisement displays
- Authority
- Reading Borough Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Astley-Serougi B
- Postcode
- RG1 3NY
Main issues, as the Inspector framed them
- The effect of the proposal on public safety
- The effect of the proposal on amenity with specific regard to Reading Cemetery and the setting of listed buildings
What decided it
The combination of the proposal's size, prominent location, illumination and intermittent sequential image changes would create an unacceptable distraction to drivers at a signalled junction and pedestrian crossing, and would cause unacceptable harm to the setting and significance of the Grade II listed Reading Cemetery entrance structures.
What the Inspector cited
- Development plan policies
- Policy OU4Policy TR3Policy CC7Policy EN1
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


More decisions in Reading Borough Council
The authority’s record since 2016 · every decision in 2024
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- Dismissed19 October 20266002956Pavement O/S The Range,, Vastern Road,, Reading, RG1 8AL
- Dismissed19 October 20266002955Pavement O/S The Range,, Vastern Road,, Reading, RG1 8AL
- Dismissed4 September 20266002961Pavement O/S 5 The Triangle, Tilehurst, Reading, RG30 4RN
The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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