Telephone Call Box Outside Morley House, 26 Holborn Viaduct, LONDON, EC1A 2AT

six sheet affixed to the telephone call box

Authority: City of London Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Fort G

Main issues, as the Inspector framed them

The effect of the proposed advertisement on the visual amenity of the area

What decided it

The proposed advertisement, as a small-scale street-level feature in a wide thoroughfare with considerable separation distances between similar displays, would not cause material harm to the visual amenity of the area or conflict with relevant policies seeking to respect the restrained character of the City and protect heritage assets.

Plan policies cited: CS10, DM10.6, DM12.1, DM12.2, DM12.3, D8, H1

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