Planning appeal decision
Esso Service Station, Oxford Road, Denham, Buckinghamshire, UB9 4DF
Planning appeal 3346829 at Esso Service Station, Oxford Road, Denham, Buckinghamshire, UB9 4DF (Buckinghamshire Council - South Bucks Area *) was allowed on 7 November 2024 by Inspector Street E, by written representations. The main issue, as the Inspector framed it: The effect of the advertisement on visual amenity.
non illuminated double sided, mobile, free standing point-of-sale device to display images of the products and services sold on the premises. This is not a digital sign, the unit contains canvases with a static image and text
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Street E
- Postcode
- UB9 4DF
Main issues, as the Inspector framed them
- The effect of the advertisement on visual amenity
What decided it
The non-illuminated sign does not result in unacceptable harm to visual amenity and sits comfortably within the commercial context of the area.
What the Inspector cited
- Development plan policies
- Policy EP7
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
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What an account adds to this decision


More decisions in Buckinghamshire Council - South Bucks Area
The authority’s record since 2016 · every decision in 2024
- Allowed27 March 20263375694102 Service Station, Lent Rise Road, Burnham, SL1 7BH
- Dismissed9 September 20263345670Link Park Heathrow, Thorney Mill Road, West Drayton, UB7 7EZ
- Notice varied and upheld4 September 20263349251Maple Cottage, Billett Lane, Iver, Buckinghamshire, SL3 6DJ
- Notice upheld3 September 20263345455Willow Tree Farm Love Lane, Iver, SL0 9QZ
- Allowed1 September 20263354729The Park, Wexham Road, Slough, Buckinghamshire, SL2 5QR
The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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