63 , High Street, Sutton, London, SM1 1HR

Retention and display of an internally illuminated fascia sign, an internally illuminated projecting sign, ATM surround signage and internal window signs

Authority: London Borough of Sutton
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Scott A

Main issues, as the Inspector framed them

The effect of the proposed advertisement on amenity

What decided it

The proportionate character of the signs and neutral illumination effect on the conservation area's character and appearance outweighed the Council's preference for external trough lighting.

Plan policies cited: Policy HC1 of the London Plan 2021, Policy 28 of the Sutton Local Plan 2018, Policy 30 of the Sutton Local Plan 2018, SPD14

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